Fall is here, meaning water heater season has begun. As business picks up, it’s a good time to reacquaint yourself with some of the popular tools and resources we offer:
1. Heat Pump Water Heater Trainings
Hot Water Solutions offers three levels of installer training:
Learn more and register online.
2. Heat Pump Water Heater vs Standard Electric Comparison and Sales Sheet
This piece outlines the benefits of heat pump water heaters compared to standard electric heaters, focusing on at attributes that consumers generally consider when they are planning to purchase a new water heater. On the back side, there is an explanation of how heat pump water heaters work and a table showing estimated annual savings based on the size of the household. There are also blank spaces in which you can jot down utility incentives contact information.
Available online as a PDF or in pads of 25 that can be torn off and given to your customers.
3. Utility Incentive Lists
These lists show utility incentives available for heat pump water heaters in Idaho, Montana, Oregon and Washington, along with specific requirements where applicable. This is a good resource to have on hand for quick lookups when you’re unable to use the online rebate finder, or for sharing with customers.
4. Tax Credit Blog Post
This recent blog post explains the $300 federal tax credit to consumers, emphasizing that in order to qualify, their heat pump water heater must be installed by December 31, 2020. It also details the state tax credit available in Montana.
5. Heat Pump Water Heater Buyer’s Guide
This comprehensive guide was developed for homeowners considering purchasing a heat pump water heater. It covers:
Consider linking to this guide from your website, posting it on social media and sharing with your customers who might be good candidates for a heat pump water heater.
6. Heat Pump Water Heater Landing Page
If you are interested in hosting a heat pump water heater-specific page on your website, Hot Water Solutions can provide assets including a wireframe, copy and images. Landing pages are great ways to generate leads while informing your customers about heat pump water heater benefits and technology.
Available upon request.
7. Hot Water Solutions Resources for Consumers
Our consumer-facing website encourages visitors to learn about heat pump water heaters and discover that they could be a great fit for their home. The site also features a handy utility incentive lookup tool and a blog with useful information.
8. Hot Water Solutions Resources for Partners
Our Partners website has tools, information and training you need to understand, sell and install heat pump water heaters. Categories on the site include Sales and Marketing, Training, Tech Specs and Manufacturer Product Support, and Market Research.
9. ENERGY STAR® Marketing Presentation
This PowerPoint deck contains an overview of ENERGY STAR’s 2020 water heater marketing campaign, along with links to resources, videos, fact sheets and infographics. Available online.